There isn’t a better pairing in the advertising world than social media and hospitality — It’s all about relationships.
Your customers are on social media, ready to engage with your brand. In fact, they’re likely already engaging, checking-in and commenting. Whether you’re there or not. Your customers are engaging with your brand without any help from you. The reason why is simple, consumers want to build a relationship with your brand. People want toContinue reading “Be a brand customers want to wear on their sleeve”
My first intern, Emily Burke, thought the fish looked out of place. But I told her I had bigger things in mind (I just wasn’t sure what that was yet).
“What we didn’t anticipate was the live, experiential marketing benefit of the promotion, with many students and strangers reacting very positively to the promo…”